Search result for Cross-cultural marketing Online Courses & Certifications
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Intercultural Management
by Kerstin Alfes , Robert Wilken , Chiara Succi , Marion Festing- 4.6
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Approx. 15 hours to complete
This MOOC explores different aspects of intercultural management, including teams, leadership, Human Resource Management, marketing and negotiations. Cultural Dimensions A quarter century of culture’s consequences: a review of empirical research incorporating Hofstede’s cultural values framework Cultural intelligence. Riding the Waves of Culture: Understanding Cultural Diversity in Business Cultural Dimensions of Talent Management...
Intro to International Marketing
by Dae Ryun Chang- 4.7
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Approx. 8 hours to complete
This course brings together two key subjects, International Marketing and Cross Industry Innovation. (4) obtain a solid foundation for subsequent courses such as course 2 (International Marketing Entry and Execution) and the industry-specific courses in the specialization. 3 What is Marketing Execution? 4 Cross Cultural Analysis Platforms What is Marketing Strategy?...
Doing Business in Russia
by Alexandra Koval , Makarova Olga , Trofimenko Olga , Irina Vorobieva , Vadim Kapustkin , Nikita Lomagin , Alexander Pogorletskiy , Liudmila Popova , Sergei Sutyrin , Sherov-Ignatev Vladimir- 0.0
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Approx. 10 hours to complete
International Marketing in Russia International Marketing in Russia: Conclusion...
How to be a better traveller
by Anula Galewska- 4.6
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4 hours on-demand video
I know exactly how companies use marketing tricks to charge you more for receiving less....
$12.99
Selling to Chinese Consumers
by Prof. Letty Kwan- 4.7
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Approx. 12 hours to complete
To achieve this goal, the course will use evidence-based research in psychology, economics, legal studies and marketing to help learners understand the historical, economic and legal contexts of doing business in China and the behavioral characteristics of Chinese consumers. Digital Marketing and Relationship Management...
China Strategy
by Prof. Xufei Ma , Dr. Frank Ng- 4.7
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Approx. 12 hours to complete
4a Key Issue: Cultural Distance (Expert Sharing by Prof George Yip, Professor of Marketing and Strategy, Imperial College London) (Expert Sharing by Prof George Yip, Professor of Marketing and Strategy, Imperial College London) 9c Concluding Remark (Expert Sharing by Prof George Yip, Professor of Marketing and Strategy, Imperial College London)...
The Olympic Games and the Media
by Emilio Fernández Peña- 4.7
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Approx. 11 hours to complete
This course gives you a complete insight into the communication and managerial techniques put into practice in the creation of the most important sporting mega event in the world. You will learn about the essentials of television production, programming strategies and television rights management of the Olympic Games. Before we start....
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Corporate Sustainability. Understanding and Seizing the Strategic Opportunity
by Maurizio Zollo- 4.6
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Approx. 16 hours to complete
Cross Sector Partnerships - Lilach Trabelsi Sales & Marketing – Armando Cirrincione Cultural Change – Frank Brueck...
