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International B2B (Business to Business) Marketing
by Dae Ryun Chang- 4.6
Approx. 9 hours to complete
This course offers a unique perspective into the differentiating aspects of business to business (B2B) marketing that can be contrasted to traditional business to consumer (B2C) marketing that is the subject of most other marketing curricula. By taking this course learners will obtain the following outcomes: 1 Introduction to Course Syllabus...
Meaningful Marketing Insights
by David Schweidel- 4.2
Approx. 10 hours to complete
In Introduction to Marketing Analytics, we introduce the tools that learners will need to convert raw data into marketing insights. The course provides learners with exposure to essential tools including exploratory data analysis, as well as regression methods that can be used to investigate the impact of marketing activity on aggregate data (e. Schweidel & Course Overview...
Certified ISTQB Test Analyst Advanced Level (CTAL-TA) - 2021
by Maged Koshty- 4.1
7.5 hours on-demand video
This course maps to the latest ISTQB advanced level test analyst syllabus v3. The course is up to date with the latest syllabus from ISTQB I have included everything you might need to know to understand the syllabus of the CTAL-TA fully. This course covers the syllabus for the Advanced Test Management certification and will help you prepare for the exam....
$18.99
FRM Part II (2021): Liquidity Risk
- 3.8
Take this Course on Liquidity Risk This course covers one of the readings in the FRM Part II syllabus, "Liquidity Risk". The instructor covers the syllabus in detail and where applicable, will illustrate how the calculations are done using the formula or in Excel spreadsheet. Course notes (in PDF form) Course videos...
Marketing Mix Fundamentals
by Maria Teresa Aranzabal , Fernando Cortiñas- 4.6
Approx. 9 hours to complete
It sets out a detailed introduction to the four P’s of Marketing (Product, Pricing, Place and Promotion), this course forces you to strategically analyze your product and/or service. Marketing Warfare: Intro to the Course Channel Management and Retailing Why are Marketing Channels so Important? The Nature of Trade Marketing How is Trade Marketing Evolving?...
APM - PFQ: Project Management Fundamentals
by SkillSolve Training- 4
1.5 hours on-demand video
This course contains everything you need to achieve a good understanding of the Project Management Fundamentals. Course Content Project management and the operating environment Management structures by which projects operate Project management planning Scope management Scheduling and resource management Risk management and issue management Project quality management This course is also eligible for 14 CPD/PDU points....
$9.99
Intro to International Marketing
by Dae Ryun Chang- 4.7
Approx. 8 hours to complete
About this Course This course brings together two key subjects, International Marketing and Cross Industry Innovation. (4) obtain a solid foundation for subsequent courses such as course 2 (International Marketing Entry and Execution) and the industry-specific courses in the specialization. 1 Introduction to Course 3 What is Marketing Execution? Syllabus What is Marketing Strategy?...
Account Management & Sales Force Design
by Michael F. Walsh, Ph.D. , Suzanne C. Bal , Emily C. Tanner, Ph.D.- 4.5
Approx. 15 hours to complete
The first course in the Sales Operations/Management Specialization, Account Management & Salesforce Design aims to introduce learners to a variety of sales methods. Overview of Specialization - Sales Operations & Management Strategic Planning and Sales Management Introduction to Account Management & Sales Force Design Brief Overview of Sales Management Sales Management Definition, Process, Strategies and Resources...
International Entertainment and Sports Marketing
by Dae Ryun Chang- 4.7
Approx. 11 hours to complete
This course will provide learners with a fundamental understanding of the characteristics and marketing strategies related to two key global industries, sports and entertainment. Sports Marketing 1 Introduction to Course 2 What is Sports Marketing Part 1 3 What is Sports Marketing Part 2 4 Fan Marketing 6 Storytelling in Sports Marketing...
Measure and Optimize Social Media Marketing Campaigns
by Anke AudenaertTop Instructor- 4.9
Approx. 8 hours to complete
This course provides you with the skills to optimize your social media marketing efforts. This course is for people who want to learn how to analyze their campaign marketing results, optimize their campaigns, and effectively communicate findings to their teams. Measure and Optimize Social Media Marketing Campaigns Course Introduction Measure and Optimize Social Media Marketing Campaigns Course Syllabus...