Search result for Performance based marketing Online Courses & Certifications
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Forecasting Models for Marketing Decisions
by David Schweidel- 4.3
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Approx. 12 hours to complete
Regression - Based Modeling Assessing Forecasting Performance Nowcasting: A Model for the Future of Marketing Timing Models in Marketing Marketing to New & Current Customers Marketing Mix Modeling Marketing Mix Modeling Building a Marketing Mix Model Quiz...
Meaningful Marketing Insights
by David Schweidel- 4.2
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Approx. 10 hours to complete
In Introduction to Marketing Analytics, we introduce the tools that learners will need to convert raw data into marketing insights. Why Personalization is Key for Content Marketing Regression Analysis for Marketing Data...
Digital Media and Marketing Strategies
by Mike Yao- 4.5
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Approx. 20 hours to complete
Following “Digital Media and Marketing Principles,” this course aims to give you a deeper understanding of core processes of planning a digital marketing campaign and the role of various digital channels in integrated marketing communication. 1 Overview: Essential Steps to Prepare for Digital Marketing Success 2 Know Yourself: Digital Marketing Self-Assessment...
Introduction to Social Media Marketing
by Anke AudenaertTop Instructor- 4.9
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Approx. 15 hours to complete
You’ll learn what social media marketing entails, including the history and the different social media channels that exist. Whatever level of knowledge you start with, this course will help you build a solid foundation for social media marketing and gain applicable skills that will allow you to make your social media marketing efforts more successful and noticeable....
Sales Management
by Anastasii Klimin , Aleksei Trykov- 4.6
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Approx. 22 hours to complete
Place of sales management in marketing Motivation and performance evaluation Motivation and performance evaluation. Motivation and performance evaluation. Learn to determine the place and role of sales in the marketing mix of the organization....
Marketing Analytics
by Rajkumar Venkatesan- 4.7
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Approx. 16 hours to complete
Marketing analytics enables marketers to measure, manage and analyze marketing performance to maximize its effectiveness and optimize return on investment (ROI). Interview with Paul Flugel, VP of Global Marketing Performance - Part 1 Interview with Paul Flugel, VP of Global Marketing Performance - Part 2 How to measure customer lifetime value and use that information to evaluate strategic marketing alternatives...
Strategic Self-Marketing and Personal Branding
by Dr. Valeri Chukhlomin , Dr. Michele Forte , Dr. John M. Beckem II , Amy Giaculli- 4.4
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Approx. 11 hours to complete
In this course, you will learn how to use strategic marketing and personal branding techniques for designing, enhancing, and promoting your professional image. - Develop and implement an effective instrument for displaying your artifacts and monitoring your marketing communications strategies ("The Showcaser") and a realistic performance metric for evaluating your career brand building activities ("The Career Brand Equity Builder")....
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Google Ads for Beginners - June 2020 - Former Googler
by Benjamin Lund- 4.1
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2 hours on-demand video
I'm sharing these how to videos based on our experiences managing Google Ads for our 30+ clients at Rise Marketing Group and from my experiences when I was at Google from 2014 - 2018. Avoid Settings Google Recommends that will Hurt Performance How to Prioritize your Marketing Budget...
$11.99
Influencer Marketing Strategy
by Greg Jarboe- 4.5
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Approx. 23 hours to complete
Influencer relations plus influencer marketing; Marketing & Communication influencers; Lifestyle & Design influencers; High Tech and Connected Home influencers; Performance of influencer relations program Apply what you have learned to write a 5-paragraph essay that evaluates a range of key performance indicators for measuring influencer marketing Evaluate a range of key performance indicators (KPIs) for measuring influencer marketing...
10 Facebook Marketing Hacks That Work In 2020
by Sandor Kiss- 4.5
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39 mins on-demand video
Do you want to make the most out of your Facebook marketing budget in 2020? First, we’ll cover how to harness the power of geo-targeting to reach a specific audience segment organically, while improving your ad performance with a 100% free tool called Facebook Page Insights. 10 proven & tested Facebook Marketing hacks that work in 2018...
$14.99
