Search result for How to learn advertising Online Courses & Certifications
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Fundamentals of Social Media Advertising
by Daniel Kob- 4.9
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Approx. 9 hours to complete
Learn how to start advertising on platforms like Facebook and Instagram by developing effective ads. • Learn how to collaborate effectively with others through creative briefs This course is intended for people who want to learn how to create and manage ads on social media. Introduction to Social Media Advertising Introduction to Social Media Advertising Overview...
Measure and Optimize Social Media Marketing Campaigns
by Anke AudenaertTop Instructor- 4.9
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Approx. 8 hours to complete
Learn how to assess advertising effectiveness through lift studies and optimize your campaigns with split testing. Understand how advertising effectiveness is measured across platforms and devices, learn how to evaluate the ROI of your marketing, and master how to communicate your social media marketing results to others in the company. How to Be Successful in This Course...
Integrated Marketing Communications: Advertising, Public Relations, Digital Marketing and more
by Eda Sayin- 4.7
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Approx. 11 hours to complete
Learn more about this key pillar in the marketing mix and use it to give the push your product or service needs. How to Run a Successful Marketing Communications Campaign? How to Choose a Marketing Communications Agency? What are the Main Skills Required to Work in an Advertising Agency? How Advertising Works – AIDA and Hierarchy of Effects Models...
From Brand to Image: Creating High Impact Campaigns That Tell Brand Stories
by Brian Hallett- 4.7
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Approx. 9 hours to complete
There are many different ways to approach clients to assess their needs and develop creative campaigns which fulfill your creative desires. Intro to the World of Brand Personality Analysis How to Write a Brand Positioning Statement Introduction to Creative Advertising Concepts How to Convey the Unique Selling Propositions of the Brand...
Advertising with Facebook
by Daniel Kob- 4.8
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Approx. 10 hours to complete
Learn how to structure campaigns in Ads Manager by selecting ad objectives, target audience, budget, and placement that fit your unique goals. This course is intended for people who want to learn how to use Facebook Ads Manager to create, manage and optimize campaigns on Facebook and Instagram. How to Navigate Ads Manager...
Content, Advertising & Social IMC
by Randy Hlavac- 4.7
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Approx. 8 hours to complete
In this fourth course of the Social Marketing Specialization - "Content, Advertising & Social IMC" - you will learn how marketers are successfully navigating today's media landscape. In addition, you will learn the secrets to advertising on Facebook and other social sites. How to Develop Facebook-type Advertising Pt 1 How to Develop Facebook-type Advertising Pt 2...
Native Advertising
by Chris J. Vargo , Harsha Gangadharbatla- 4.5
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Approx. 7 hours to complete
Often in the form of news-like stories, native advertising has been shown to persuade consumers. Native advertising is affordable, and doesn’t require graphic design to get started. This course outlines a case study where a small travel startup used native advertising to drive hotel sales. How to target native ad campaigns to desired audiences...
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Introduction to the Digital Advertising Landscape
by Chris J. Vargo , Harsha Gangadharbatla- 4.5
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Approx. 14 hours to complete
The Trade Desk, the leading programmatic advertising provider, joins us as our programmatic experts and offers an actionable roadmap on how small businesses can leverage state of the art advertising technologies to accomplish business objectives. In all, this course leaves students with an understanding of digital advertising in its various forms, and how to strategically identify digital advertising opportunities....
Advertising and Society
by Professor William M. O'Barr- 4.7
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Approx. 12 hours to complete
This course examines the relation of advertising to society, culture, history, and the economy. Using contemporary theories about visual communications, we learn to analyze the complex levels of meaning in both print advertisements and television commercials. All resources beyond lectures will be available online to students at no charge. 1 How Ads Mean What They Do to Us...
Material Design for Android Developers
by Roman Nurik , James Williams , Nick Butcher- 0.0
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Approx. 4 weeks
Learn how use surfaces to control interaction of elements in an app. lesson 3 Bold Graphic Design Learn how to effectively use imagery and fonts. Learn how to effectively use color. Learn how to apply themes and styles. Learn how to create orderly animations. Learn how to implement your designs on many screen sizes....
Free
