Search result for Brand Management Online Courses & Certifications
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Introduction to Personal Branding
by Kimberley Barker, MLIS- 4.4
Approx. 7 hours to complete
o Understand both what personal branding means and what it means to inhabit their brand Together we will build a strong community in which to provide encouragement and feedback, and support each other as learners pursue their goal of successful brand creation. How Personal Should Your Brand Be? Brand Authenticity & Your Photo...
Luxury Management
by Catherine Cheung, Ph.D.- 0.0
8 Weeks
Understand the power of a luxury brand and gain the business skills needed to provide premium goods and services within the hotel and tourism industry Analyze and evaluate luxury brand management research journals Identify luxury brand and experience problems within the hotel and tourism context, and apply research skills and techniques to solve these problems...
$198
Strategic Self-Marketing and Personal Branding
by Dr. Valeri Chukhlomin , Dr. Michele Forte , Dr. John M. Beckem II , Amy Giaculli- 4.4
Approx. 11 hours to complete
Drucker), you will learn how to use relationship and network marketing and impression management to showcase your skills to prospective employers, colleagues, supervisors, and other interested parties. The Skilled Self as a Brand CDL Career Brand Equity Builder (documents attached) CDL Using the Career Brand Equity Builder Exercise Brand management and impression management...
Marketing Mix Implementation Capstone
by Ramon Diaz-Bernardo- 4.6
Approx. 20 hours to complete
Brand and product management decisions Brand and Product Decisions for Tesla Motors Defining your brand model. Brand and Product Management Practice Quiz regarding the Model S. Channel management and retailing decisions Channel management and retailing for Tesla Motors Key Factors in Channel Management Channel management and retailing Practice Quiz regarding Model S:...
Introduction to Marketing
by Barbara E. Kahn , Peter Fader , Jagmohan Raju- 4.8
Approx. 10 hours to complete
- Branding: brand equity is one of the key elements of keeping customers in a dynamic world in which new startups are emerging constantly. Brand Positioning Brand Mantra: The Elevator Speech From Product-Centric to Customer-Centric Management BRANDING: Effective Brand Communications Strategies and Repositioning Strategies Brand Messaging & Communication Brand Elements: Choosing a Brand Name...
Brand Management: Build Successful Long Lasting Brands
by Oxford Learning Lab- 4
5.5 hours on-demand video
One of the problems is that an inconsistent approach to supporting the brand may result, so a framework to manage this will be discussed. Ways of building more emotion into a brand will be explored. Brand success does not result just from focusing on customers, but rather from adopting a more balanced perspective by addressing stakeholders....
$12.99
30-minute MBA in Branding+Brand Management+Branding Strategy
by Dekker Fraser, MBA & Associates- 3.8
31 mins on-demand video
MBA-Level Branding Guide: Brand Management, Branding Strategy, Business Branding, Business Branding Success Formula Branding success starts with this condensed branding guide, a 30-minute mini MBA in Branding, Brand Management, Branding Strategy, and Business Branding. Branding | Branding Strategy | Branding Success | Brand Management | Branding Guide | Big Brand Strategies | Employer Branding | Business Branding...
$11.99
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Customer Experience: Grow Your Business With A Purpose
by Expert Academy- 0.0
2.5 hours on-demand video
About This Course SeriesCustomer Experience Management Course Series: Grow Your Business With A Purpose, is a comprehensive programme including three unique, standalone courses:1. You may already be involved in some kind of brand or experience programme within your organisation. This course will be of particular interest to marketeers and leaders responsible for brand purpose....
$12.99
FMCG / CPG Brand Management academy: Marketing fundamentals
by Massimiliano La Franca- 4.3
3.5 hours on-demand video
Basic fundamental principles in brand marketing for FMCG / CPG marketers This course covers some basic foundation of brand management specially tailored for FMCG / CPG marketers. · What is a brand profile and how you define it for your brand · What are brand architecture, range architecture, communication architecture...
$11.99
Brand Marketing: creating powerful brands
by Oxford Learning Lab- 3.9
1 hour on-demand video
A quantitative approach to brand equity. • Module 4 explains the bedrock of successful brand management Whilst it has been written with marketers in mind, this workshop is definitely not just for the likes of brand managers. This course will also enable directors and accountants to make a major contribution to the management of their most important asset: their brand....
$11.99