Business Portfolio | Environmental Analysis | Strategies
- 5
-
![]()
![]()
![]()
![]()
![]()
Brief Introduction
Understanding Business Portfolio and Portfolio Analysis along with Environmental Analysis & Growth StrategiesDescription
Companies usually start with a single product/ service, but as they grow and expand, their products/ services and other businesses may grow as well. The combination of all the products/ services and businesses that make up a company is called "Business Portfolio".
Once you have many businesses and products operating under a single company, you need to find out a mechanism to analyse and evaluate those different ventures. This process is called "Portfolio Analysis".
A successful company will always have a clear understanding of their business portfolio and they will also know how to analyse their portfolio.
Organisations are always influenced by various types of forces. These forces or factors are called "Environmental Forces/ Factors". These factors are divided into TWO broad factors, called "External Environmental Factors" or "Macro Factors", and "Internal Environmental Factors" or "Micro Factors". Successful organisations always monitor these internal and external factors in order to stay on the top.
Lastly, this course will also teach you three broad organisational growth strategies. These strategies are related to "Product/ Market", "Competitive advantage", and "Value".
All these topics will be covered from an academic, as well as, practical perspective.
Remember, to be a successful company, you need:
To clearly understand Business Portfolio
To understand how to analyse your portfolio, commonly called, Portfolio Analysis
To have a clear knowledge of environmental factors that influence your organisation
To know what marketing analysis is.
To understand the set of growth strategies available to you
Luckily, this course is designed to offer you all these amazing topics.
Enjoy!
Requirements
- Requirements
- You are ready
Dr. Muhammad Tahir Jan
5 Raiting
Program Management Fundamentals: The Essentials
- 3.5
-
![]()
![]()
![]()
![]()
![]()
In this course you will learn the essentials of program management. Become your bosses boss start this course today Topics Include:...
Circular Economy - Sustainable Materials Management
- 4.8
-
![]()
![]()
![]()
![]()
![]()
This course looks at where important materials in products we use every day come from and how these materials can be used more efficiently, longer, and in closed loops....
Sales & Marketing Alignment
- 4.6
-
![]()
![]()
![]()
![]()
![]()
Welcome to Course 4 – Sales & Marketing Alignment. We also mentioned that strategy and sales integration can be supported by marketing functions....
International Business Environment
- 4.7
-
![]()
![]()
![]()
![]()
![]()
This course explores the international business environment in which organisations function. If you would like more information about the Global MBA, please visit https://mba....
