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This course is the first in a series on starting a business. Though new venture creation is the focus of the specialization, this course is important for everyone. To create a successful business it is not only about what you do (technical execution), it is also about how you think. At the end of this course a learner:...

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The course aims at providing knowledge and experience to entrepreneurs and would-be entrepreneurs. Entrepreneurs generally start with a mission, a new idea that they want to bring to the world. If the idea is original, it is probably not expected by the market, which has to be educated. This is a very costly experience....

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How do we create innovative and effective solutions to social problems around the world ? This course was designed for individuals and organizations who want to identify and bring about transformative societal change. You’ll learn how to define a social problem, understand contextual realities, develop a solution, and plan for effective deployment....

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In this Capstone project, you will be assembling a pitch deck for a new venture, including the key deliverables (e. g. , customer needs, concept description, financials, and so forth). You will review your peers' projects according to a rubric develop by Wharton Entrepreneurship and practice applying the same criteria VC’s use in evaluating potential investments....

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This course assists aspiring and active entrepreneurs in developing great ideas into great companies. With strong economies presenting rich opportunities for new venture creation, and challenging economic times presenting the necessity for many to make their own job, the need to develop the skills to develop and act on innovative business opportunities is increasingly vital....

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This course will explore the earlier stages of the entrepreneurial venture process across four modules. The modules will examine the nature of growth and error in entrepreneurial settings and how to manage resources in those settings. You will be able to: - Develop a foundational understanding of the entrepreneurial process - Consider the relationship between growth and error...

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Start-ups are designed to grow quickly, but successful start-ups grow smart. This course is designed to provide you with an understanding of the essential elements of successful scaling, including an overview of demand generation, customer acquisition, adoption, diffusion and forecasting demand. You’ll also learn how to market effectively using best practices of digital marketing, social media, PR, SEO, and pricing....

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Start-ups can benefit from a wide variety of financing options on the path to profitability, but how do you know which one to choose? This course explores different financing models, including bootstrapping, organic growth, debt and risk capital, and also provides a clear overview of equity financing including the key types of investors: angels, venture capital, and crowdfunding....

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Do you have an idea that could help solve a societal problem? Are you wondering if starting a social enterprise is the best way to go forward? You are thinking about becoming a social entrepreneur! In this course, you’ll critically examine what makes for a good idea, and whether that idea requires starting a new business....

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The Entrepreneur's Guide for beginners and is a course created in collaboration with all Catalan public universities and EIT Health and aims to be the starting point for all those who want to improve their knowledge and skills in the world entrepreneurship. Sign up! Entrepreneurship: an overview Welcome 1. 1 General concepts...

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