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¿Cómo convertir mi idea en empresa?
by Felipe Estrada Prada , Rafael Vesga Fajardo- 4.7
Approx. 16 hours to complete
Este curso te ofrece un entrenamiento para la tarea de descubrir quién será el consumidor de tu producto o servicio y cuáles serán los atributos y características del mismo. Objetivos de aprendizaje: 1. Se introduce aquí la idea de ventaja injusta, que hace referencia a las capacidades individuales que resultan raras, valiosas y difíciles de replicar en el medio....
真格—北大在线创业课堂
by 徐小平 , 杨壮 , 王强 , 张黎- 4.7
Approx. 16 hours to complete
《真格北大创业课》是真格基金与北京大学国家发展研究院首次联合开发的中文“慕课”(MOOC, Massive Open Online Course,大型公开在线课程)。课程以创业为主题,共分为三个部分:创业前的准备工作,创业中的要点,以及融资、众筹的技巧等。此课程的目的是让所有有创业意愿的或者刚刚起步的创业者更好地了解现在中国创业行业的氛围,以及创业初期不得不知的干货。每节课都凝结了真格基金业内专家和北京大学资深教授的丰富知识,也包括多位成功创业者的实践经验。完成本课程之时,你将能够为自己绝妙的创意找到切实可行的商业模式,组建能力出色行动高效的团队,撰写专业具体可执行的策划书。在课程的最后,我们希望所有的学员可以完成一份完整的商业计划书,把自己的创业想法有效地表达出来。成功完成慕课的学生会得到由Coursera提供的真格基金与北京大学联合认证的付费认证书,并且其商业计划书会得到真格基金的认真考虑。 课程特点: • 真格基金与北京大学国家发展研究院联合开发的首部中文“慕课” • 徐小平、王强领衔,多位来自国内知名机构的专家和成功创业公司的创始人亲授 • 北京大学国家发展研究院BiMBA商学院张黎院长、杨壮院长对创业者倾力指导 • 专注于创业的在线课程 • 注重实践,最鲜活的案例教学 • 充分利用碎片化时间学习,每节课15分钟以内,每周仅需1-2个小时学习时间 • 无需相关教育或工作背景,对所有人开放 参与本课程,您将收获: • 12位知名公益专家亲自设计的教学内容、资料 • 加入讨论区,与业内专家、资深教授和同行互动的机会 • 对中国创业大环境的进一步了解 • 为自己绝妙的创意找到切实可行的商业模式 • 组建能力出色行动高效的团队 • 撰写专业具体可执行的策划书 • 您在课程结束时提交的商业计划书将得到真格基金的认真考虑 除此之外,完成课程的同学可以获得由课程平台提供方Coursera颁发的付费认证证书(电子版)。获得认证证书要求同学们总体得分超过80%,并需向Coursera支付$29美金的费用。您可以先免费注册课程,开始学习课程后再选择支付证书费用。 Starting a company 创业前要做的准备 介绍短片 坚持核心价值观提升自身领导力 价值观+品格=巨大的领导力 吸引追随者的卓越领导品质 西点军校的办学理念与稻盛和夫的经营理念 团队的重要性(一) 团队的重要性(二) 团队的重要性(三) 初创团队的招聘与留人(一) 初创团队的招聘与留人(二) 文化的起源与意义...
Essentials of Entrepreneurship: Thinking & Action
by David Standen, MBA- 4.6
Approx. 5 hours to complete
Success in business can be greatly enhanced with an understanding of key entrepreneurial characteristics and competencies solutions. This interactive course provides potential entrepreneurs with the knowledge of succeeding in an entrepreneurial opportunity. Topics include: how creativity, opportunity and feasibility are best evaluated; business strategies for new businesses; importance of a business plan; achieving success in a new business....
¿Cómo construir mi modelo de negocio?
by Jorge Alberto Hernández Mora , Carlos Felipe Colmenares Misas- 4.8
Approx. 18 hours to complete
Este curso te ofrece desarrollar un modelo de negocio estructurado, con base en la metodología del Canvas Business Model, para crear una propuesta de valor orientada a los diferentes segmentos identificados como mercado objetivo de tu negocio o empresa. Vas a estructurar un modelo de negocio que te permitirá obtener un negocio diferenciado, viable y efectivo....
Emprendiendo en STEM
by Silvia Torres Carbonell , Juan Martín Rodríguez , Sebastián Inchauspe , Patricia Debeljuh , Pablo Alegre , Florencia Paolini- 4.9
Approx. 28 hours to complete
El objetivo de este curso es inspirar a las mujeres que están en el mundo de la ciencia, la tecnología, la ingeniería y las matemáticas (STEM, siglas en inglés) a descubrir su espíritu emprendedor y adquirir herramientas prácticas para la creación y el crecimiento de compañías. LAS PERSONAS EMPRENDEDORAS Y EL PROCESO DE EMPRENDER...
Entrepreneurship II: Preparing for Launch
by Thomas E. Parkinson- 4.8
Approx. 13 hours to complete
This course builds on previous concepts and outlines strategies and tactics for forming, financing and launching a new venture. Topics to be addressed will include building the new venture’s initial management team, identifying and reaching out to early customers, developing financial plans, raising startup and initial growth financing, and preparing for and managing rapid growth....
From Idea to Startup
by Prof. (Emeritus) Shlomo Maital- 4.8
Approx. 20 hours to complete
How do you implement ideas? This course provides practical proven tools for transforming an idea into a product or service that creates value for others. As a vital part of the course students conduct on-site interviews with entrepreneurs who have launched startups, and are eager to share their valuable insights with them....
The Search for Great Ideas: Harnessing creativity to empower innovation.
by Ken Szymusiak , Forrest S. Carter , David Wheeler- 4.3
Approx. 7 hours to complete
Where do great business ideas come from? We all have compelling business concepts that we've been thinking about for years. In this course we will explore how to use observational tools and other techniques for idea generation and we will talk about how to evaluate the good ideas from the bad....
Innovation for Entrepreneurs: From Idea to Marketplace
by Dr. Thomas J. Mierzwa- 4.6
Approx. 11 hours to complete
Develop insights on navigating the innovation process from idea generation to commercialization. Build knowledge on how to create strategies to bring innovations to market. Develop an innovation portfolio and business model canvas for your venture. We establish a framework for examining the innovation process, and quickly transition into exploring how to successfully bring innovations to market....
Creativity Toolkit I: Changing Perspectives
by Jeffrey Loewenstein , Jack Goncalo- 4.7
Approx. 30 hours to complete
Thinking and doing the same things faster and better is not enough for innovation; we need creativity. Fortunately, creativity is a skill you can learn. This course will examine when, why, and how you can be creative so you can go through the creative process more efficiently and effectively. It also provides guidance on leading a supportive culture for creativity....