Course Summary
This course provides an overview of intellectual property (IP) law, including patents, trademarks, and copyrights. Students will learn how to identify and protect their own IP, as well as how to navigate the legal landscape of IP.Key Learning Points
- Understand the basics of intellectual property law
- Learn how to identify and protect IP
- Gain knowledge of the legal landscape of IP
Related Topics for further study
Learning Outcomes
- Understand the basics of IP law and its importance in business
- Learn how to identify and protect IP
- Gain knowledge of the legal landscape of IP and how to navigate it
Prerequisites or good to have knowledge before taking this course
- No prior knowledge of IP law required
- Basic understanding of business law recommended
Course Difficulty Level
IntermediateCourse Format
- Online and self-paced
- Video lectures
- Quizzes and assignments
Similar Courses
- Patent Law and Policy: Advanced
- Trademark Law Fundamentals
- Copyright Law Essentials for Business
Related Education Paths
Notable People in This Field
- Richard Stallman
- Lawrence Lessig
Related Books
Description
Intellectual property is the currency of the tech world, with the world’s most valuable intellectual property assets dwarfing the value of their real-world counterparts. Apple’ trademarked brand was valued at over $100 billion as of 2017. J.K. Rowling’s Harry potter franchise has generated over $25 billion to date. But how did the law come to create such enormous value in intangible assets?
Knowledge
- Identify the various forms of intellectual property protection available under U.S. Law
- Differentiate the advantages and disadvantages of intellectual property administration
- Analyze effective intellectual property strategies through case studies
- Examine alternatives to formal intellectual property protections
Outline
- Existing Intellectual Property Protection in the U.S.
- Introduction to Intellectual Property
- Why Learn About Intellectual Property Law?
- Expansion of Intellectual Property
- Patents
- Trademarks
- Copyright
- Other Regimes
- Takeaway Points
- Pre-Course Survey (Optional)
- Optional Reading: Intellectual Property Overview
- Optional Reading: Why IP is Valuable
- Overlaps in IP
- Patent Quiz
- Trademarks Quiz
- Copyrights Quiz
- Module 1 Quiz
- Philosophical and Economic Justifications of IP Rights
- Why have IP Rights?
- Basic Intellectual Property Economics
- The Mechanisms of Intellectual Property Rights
- The Costs of Intellectual Property
- Mechanism of IP Rights as Property
- Balance of Intellectual Property Rights
- Takeaway Points
- Is IP a Natural or Utilitarian Right?
- IP as a Public Good
- IP and Monopolies
- Costs and Benefits to Patents
- IP Theories
- Costs of IP
- Module 2 Quiz
- Alternatives to Intellectual Property Law
- Alternatives to Intellectual Property Law
- Alternatives to Patent Law
- Alternatives to Patent Law: Government Contracts
- Alternatives to Copyright Law
- Alternatives to Copyright: Private Subscriptions
- Alternatives to Trademark Law
- Takeaway Points
- Trade Secrets as an Alternative to Patents
- Optional Reading: Beyond the Patents-Prizes Debate
- Optional Reading: Open Source
- Patent Law Alternatives
- Copyright Law Alternatives
- Module 3 Quiz
- Case Studies in Intellectual Property
- Case Studies in Intellectual Property Law
- Case Study: Apple Computers
- Case Study: General Motors
- Case Study: Novartis
- Case Study: Novartis Part 2
- Takeaway Points
- Apple Computers
- GM and the Auto Industry
- Novartis and Pharmaceutical IP Strategies
- Concluding Thoughts
- Post-Course Survey (Optional)
- Review of IP Forms
Summary of User Reviews
Discover the fundamentals of intellectual property and learn how to protect your ideas with this comprehensive course on Coursera. Students rave about this course and praise it for its informative content and engaging delivery.Key Aspect Users Liked About This Course
Many users appreciated the course's practical approach to intellectual property law.Pros from User Reviews
- The course is well-organized and easy to follow.
- The instructors are knowledgeable and engaging.
- The course covers a wide range of topics related to intellectual property.
- The assignments and quizzes are helpful for reinforcing the material.
Cons from User Reviews
- Some users found the course too basic.
- A few users felt that the course was too focused on US law.
- The course may not be suitable for those looking for advanced or specialized information.
R. Polk Wagner
4.8 Raiting
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