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Foundations of Professional Identity

Approx. 28 hours to complete

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Course Summary

This course is designed to help professionals develop a strong professional identity and build a personal brand. You will learn how to communicate your unique value proposition and create a strategy for career success.

Key Learning Points

Discover your unique strengths and values as a professional
Develop a personal brand and communication strategy
Create a plan for career advancement

Learning Outcomes

Develop a strong professional identity and personal brand
Create a communication strategy to showcase your unique value proposition
Develop a plan for career advancement

Prerequisites or good to have knowledge before taking this course

None, this course is suitable for professionals at all levels
Basic computer skills and internet access

Course Difficulty Level

Intermediate

Course Format

Self-paced
Online
Video lectures
Assignments

Similar Courses

Personal Branding Mastery
Career Success Specialization

Related Education Paths

Related Books

Description

Many find themselves frustrated in their careers by lack of preparation for dealing with predictable dilemmas that regularly arise in the world of work. Two in five professionals fired in their jobs after college are terminated for lying, or misuse of technology. Easy to avoid! Or is it? What if you find you have to compromise your values to keep your job? What if they ask you to lie or cheat, even though you know if you are found out you will be fired? What if you find out the company is breaking the law?

Successful people know about and have the skills taught in this specialization. You should, too. Those who wish to make a difference, build positive reputations, become leaders, and advance in their careers must cultivate professional success skills, along with their specific job skills. The central themes of this course – knowing yourself and your values, recognizing and meeting ethical challenges, using an analytical decision-making framework, identifying potential pitfalls, and developing tools to use in the moment – are essential soft skills for succeeding at work. In short, an ethical framework is necessary, and not just nice; smart ethics, as we define them, are integral to success.

Outline

Course Orientation
Welcome to Foundations of Professional Identity!
Syllabus
About the Discussion Forums
Glossary
Updating Your Profile
Social Media
Orientation Quiz

Week 1: Introduction and Who Are You?
1:01: Decide Who You Are
1.02: 2MC: Widowed Aunt
1.1.1: What Do You Stand For? What Difference Do You Want to Make?
1.2.1: 2MC - You Pick Two
1.3.1: What Is a Two-Minute Challenge?
1.3.2: 2MC – Inappropriate Email
1.3.3: 2MCs in Real Life
1.3.4: Iteration Makes Perfect – Using 2MCs to Learn and Practice Skills
1.3.5: And the Inappropriate Email? Experts Comment
1.4.1: Articulating Your Values – the Foundation for Your Reputation
1.4.2: 2MC – Retirement Reception
1.4.3: Who Are You, How Do You Know, and Why Does It Matter?
1.4.4: The Beginning – Your Own Values
1.4.5: How Your Reputation is Built on Values – Experts Comment
1.5.1: Drafting a Personal Leadership Credo (PLC)
1.5.2: 2MC – Dream Job, Bad Timing
1.5.3: Putting What You Stand For on Paper
1.5.4: Revisiting and Revising Your PLC
1.5.5 How Your PLC Will Help You - Experts Comment
1.6.1: Gotta Habit
1.6.2: 2MC – Grandma's Sweater
1.6.3: Habits - Act Out Your Values Even If You Are Under Pressure
1.6.4: Turning What You Want to Do into Habits
1.6.5: Habits Reflect Values – Experts Comment
1.7.1: You Pick Two – Experts Comment
Week 1 Overview
Week 1 Resources and References
Lesson 1-3 Practice Quiz
Lesson 1-4 Practice Quiz
Lesson 1-5 Practice Quiz
Week 1 Graded Quiz

Week 2: Opening Up Problems through the Decision-Making Framework (DMF)
2.1.1: Open Up the Problem
2.2.1: 2MC: Puzzling Remarks
2.3.1: A Method - the DMF
2.3.2: 2MC - Stop Light
2.3.3: DMF - Steps 1 to 3
2.3.4: The First Three Steps: Applied
2.3.5: Why Do We Stop?
2.4.1: More on the DMF
2.4.2: 2MC - Dinner Receipts
2.4.3: DMF - Steps 4 to 6
2.4.4: Steps 4 to 6 - Applied
2.4.5: Other Ways to Open Up Problems
2.5.1: The DMF In Action
2.5.2: 2MC - Time Reporting
2.5.3: DMF - Steps 1 to 3 in Action
2.5.4: DMF - Steps 4 to 6 in Action
2.5.5: Anticipate Outcomes to Prevent Problems
2.6.1: Seeing the Invisible Pitfalls
2.6.2: 2MC - Back Date
2.6.3: Making the DMF a Habit
2.6.4: More on Forming Habits
2.6.5: Better Decisions Prevent and Solve Problems
2.7.1:Other Frameworks: Experts Comment
Week 2 Overview
Week 2 Resources and References
Lesson 2-3 Practice Quiz
Lesson 2-4 Practice Quiz
Lesson 2-5 Practice Quiz
Lesson 2-6 Practice Quiz
Lesson 2-7 Practice Quiz
Week 2 Graded Quiz

Week 3: Career TRAGEDIES: Recognizing and Avoiding Them
3.1.1: Career TRAGEDIES
3.2.1: 2MC - Office Supplies
3.3.1: Identifying Conflicts with Your Instincts
3.3.2: 2MC - Fare Plus Five
3.3.3: Temptation, Rationalization, and Ambition
3.3.4: Overconfidence
3.3.5: Fare Plus Five - Outcome
3.4.1: Group, Peer, and Authority Pressure
3.4.2: 2MC - Pose as a Customer
3.4.3: How Pressure Arises
3.4.4: What the Research Says - Asch
3.4.5: Outcome … Speaking of Tragedies
3.5.1: Identifying Conflicts with your Feelings
3.5.2: 2MC - Safe Rides
3.5.3: Entitlement
3.5.4: Deception, Incrementalism, and Embarrassment
3.5.5: Catching EDIE in the Act
3.6.1: S Is for Stupid Systems
3.6.2: 2MC - Parking Permit
3.6.3: What Do You Do When You Find One?
3.6.4: Choosing Your Battles
3.6.5: Change Is Possible
3.7.1: TRAGEDIES: Experts Comment
Week 3 Overview
Week 3 Resources and References
Lesson 3-3 Practice Quiz
Lesson 3-4 Practice Quiz
Lesson 3-5 Practice Quiz
Lesson 3-6 Practice Quiz
Week 3 Graded Quiz

Week 4: Knowing What To Do Isn't Enough – How Do You Say It?
4.1.1: Now - Can You Make It Happen?
4.2.1: 2MC - Cover for Your Friend
4.3.1: Personal Scripts - Finding the Words
4.3.2: 2MC - Employee Discount
4.3.3: Different Scripts for Different Purposes
4.3.4: Preparing Scripts
4.3.5: Scripts Show Who You Are
4.4.1: Framing and Mindset
4.4.2: 2MC - Family Plans
4.4.3: Framing as the Backdrop for Personal Scripts
4.4.4: How You Say It Matters
4.4.5: Family Plans - Outcome
4.5.1: Constructing Your Personal Scripts
4.5.2: 2MC - Video Games
4.5.3: How To Construct an Effective Script
4.5.4: Test Drive - and Listen Out For Others' Scripts
4.5.5: Scripts Alone Don't Fix the Problem
4.6.1: Personal Scripts - Ask the Experts
4.6.2: 2MC: Personal Services
4.6.3: Experts' Suggestions on Creating Personal Scripts
4.6.4: Personal Scripts: Experts' Examples
4.6.5: Experts on the 2MC
4.7.1: Outcome - Cover for Your Friend
Lesson 4.8: Prevent & Solve Problems for Yourself
Week 4 Overview
Week 4 Resources and References
Lesson 4-3 Practice Quiz
Lesson 4-4 Practice Quiz
Lesson 4-5 Practice Quiz
Lesson 4-6 Practice Quiz
Week 4 Graded Quiz

Summary of User Reviews

Read reviews about Professional Identity course on Coursera. Overall, users found the course to be helpful in identifying and building their professional identity. One key aspect that many users thought was good was the practical exercises and activities that allowed them to apply the concepts learned. However, some users found the course content to be too basic and not challenging enough.

Pros from User Reviews

Practical exercises and activities that allowed learners to apply the concepts learned
Clear and concise explanations of key concepts
Great for beginners who are just starting to build their professional identity

Cons from User Reviews

Course content may be too basic and not challenging enough for some learners
Some users found the course to be too theoretical and lacking in practical applications
Limited interaction with instructors and other learners

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