Digital Marketing: Storytelling in the New Communication Landscape

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Brief Introduction

Get under the bonnet of social media and explore digital storytelling with Dines, founder and creative director of Studio Blup.

Course Summary

Learn the art of digital storytelling through the BLUP method with this online course. Discover how to create compelling stories across various digital platforms and engage your audience.

Key Learning Points

  • Learn the BLUP method of digital storytelling
  • Create compelling stories for various digital platforms
  • Engage your audience with your storytelling skills

Related Topics for further study


Learning Outcomes

  • Create effective digital stories using the BLUP method
  • Understand the importance of storytelling in digital media
  • Engage your audience with your storytelling skills

Prerequisites or good to have knowledge before taking this course

  • Basic knowledge of digital media
  • Access to a computer and internet connection

Course Difficulty Level

Beginner/Intermediate

Course Format

  • Online course
  • Self-paced
  • Video lessons
  • Interactive quizzes

Similar Courses

  • Storytelling for Social Change
  • Introduction to Digital Wellbeing

Related Education Paths


Notable People in This Field

  • Gary Vaynerchuk
  • Seth Godin

Related Books

Requirements

  • This course would appeal to industry professionals looking to better understand the new communication landscape. It would also benefit designers wanting to expand their repertoire, creative professionals looking to discover how world-class brands communicate, and anyone needing to understand social media marketing and communication beyond ‘how to’ guides and algorithms.

Knowledge

  • Creative advertising & marketingCreative strategy designDigital design & strategySocial media content creationCritical and contextual theory related to communication designEmerging creative practice in relation to communication design

Summary of User Reviews

Key Aspect Users Liked About This Course

Many users found the course to be very engaging and interactive.

Pros from User Reviews

  • The course content is comprehensive and covers a wide range of topics.
  • The course is well-structured and easy to follow.
  • The course provides practical skills that are applicable in real-life situations.
  • The instructors are knowledgeable and provide valuable insights.

Cons from User Reviews

  • Some users found the course to be too basic and not challenging enough.
  • The course may be too time-consuming for some users.
  • The course may not be suitable for individuals with limited technical skills.
  • Some users experienced technical difficulties with the platform.
$89
Available now
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Derek Yates, DINES ®
Ravensbourne University London, STUDIO BLUP® & BIMA
Futurelearn

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