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New Product Development - develop your own new product

Approx. 21 hours to complete

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Description

New product development is essential for the survival of many companies in the Hi-Tec sector, as well as other sectors.

The percentage of sales of successful business organizations tied to the successful Introduction of new products and services is high. However, the failure rate of new products development projects is also high and therefore there is a need for a methodology based on a well-designed process as well as tools and techniques to manage New Product Development (NPD) projects. Since most companies develop new products, it is important to you as a manager to be familiar and understand the basic concepts and terminology of NPD projects. This course will give you holistic view of the new product development arena and will help you gain specific knowledge in how to select, plan, monitor and control a new product development project, using the proper tools and techniques. Upon completion of this MOOC, you will: 1. have a clear view and understanding of the New Product Development (NPD) arena 2. be able to select the right product configuration based on value (Voice of the customer), cost, time to market and risks. 3. be able to develop a feasible plan for your own product. 4. be able to execute your plan in an uncertain dynamic environment using the right tools and techniques. As part of the course the learners are required to purchase a discounted license for the Product Team Builder Simulator (http://www.sandboxmodel.com/), which is used for training and assignment submission. Please notice the simulator can only be used with Internet Explorer from a Windows computer.

Outline

Module 1
1.1 Introduction
General Information About The Course
Instructions for using the PTB Simulator
Lecture 1.1 quiz

Module 2
2.1 Critical success factors in new product development projects - part 1
2.2 Critical success factors in new product development projects - part 2
2.3 Studies on project critical success factors
Lecture 2.1 quiz
Lecture 2.2 quiz
Lecture 2.3 quiz

Module 3
3.1 Mapping the new product development process
3.2 The S curve - the best timing for the introduction of new products
Lecture 3.1 quiz
Lecture 3.2 quiz

Module 4
4.1 What to develop: from voice of the customer to product specifications
4.2 What to develop: from the voice of the customer to value and benefit
Lecture 4.1 quiz

Module 5
5.1 The efficient frontier: testing of new product development ideas - part 1
5.2 The efficient frontier: testing of new product development ideas - part 2
Lecture 5.1 quiz

Module 6
6.1 Project planning – introduction
6.2 Project planning – scope management
6.3 Project planning – scheduling
6.4 Project planning – resource management
6.5 Project planning – cost management
6.6 Project planning – risk management
Lecture 6.1 quiz
Lecture 6.2 quiz
Lecture 6.3 quiz
Lecture 6.4 quiz
Lecture 6.5 quiz
Lecture 6.6 quiz

Module 7
7.1 Project monitoring and control
Lecture 7.1 quiz

Module 8
8.1 Introduction to Project Team builder (PTB)
8.2 Introduction to Project Team builder – value and scope management
8.3 Introduction to Project Team builder – time management
Copy of 8.3 Introduction to Project Team builder – time management
8.4 Introduction to Project Team builder – resource management
8.5 : Introduction to Project Team builder – cost management
8.6 Introduction to Project Team builder – risk management
PTB Simulator
Assignment for lecture 8.1
Assignment for lecture 8.2
Assignment for lecture 8.3
Assignment for lecture 8.4
Assignment for lecture 8.5
Assignment for lecture 8.6
Assignment 8.1 completion
Assignment 8.2 completion
Assignment 8.3 completion
Assignment 8.4 completion
Assignment 8.5 completion
Assignment 8.6 completion

Module 9
9.1 Introduction to the PTB scenario builder

Module 10
10.1 Managing a deterministic unconstrained project
Assignment for lecture 10.1
Assignment 10.1 completion

Module 11
11.1 Managing a stochastic constrained project
Assignment for lecture 11.1
Assignment 11.1 completion

Interviews
Interview with Prof. Aaron Ciechanover
Interview with Dr. Moshe Rosenwein
Interview with Mr. Yoav Hochberg
Interview with Mr. Rony Friedman

Summary of User Reviews

Discover the process of developing new products with this comprehensive course on Coursera. Students have given positive feedback on this course, praising its practical approach in teaching new product development. However, some users have expressed concerns about the level of difficulty and pace of the course.

Key Aspect Users Liked About This Course

Many users found the practical approach to teaching new product development to be very helpful.

Pros from User Reviews

Practical and hands-on approach to learning
In-depth coverage of the entire product development process
Great for beginners and experienced professionals alike

Cons from User Reviews

Some users found the course to be too difficult
The pace of the course may be too slow for some learners
Limited interaction with instructors and other students
Some sections of the course may be outdated
No certificate of completion for the free version

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