New Models of Business in Society

  • 4.7
Approx. 5 hours to complete

Course Summary

Learn about the relationship between business and society and how to create value for both with this course from the Darden School of Business at the University of Virginia.

Key Learning Points

  • Understand the role of business in society and how it can be used to create positive impact
  • Learn how to balance the needs of stakeholders and create value for all
  • Explore case studies and real-world examples of successful business-society relationships

Related Topics for further study

Learning Outcomes

  • Understand the importance of business-society relationships
  • Learn how to create value for both business and society
  • Develop skills to navigate complex stakeholder relationships

Prerequisites or good to have knowledge before taking this course

  • Basic understanding of business concepts
  • Willingness to engage in critical thinking and discussion

Course Difficulty Level


Course Format

  • Online
  • Self-paced
  • Video lectures
  • Case studies
  • Discussion forums

Similar Courses

  • Corporate Social Responsibility
  • Sustainable Business Strategy
  • Ethical Leadership

Related Education Paths

Notable People in This Field

  • Economist and Nobel laureate
  • Entrepreneur and sustainability expert
  • Founder of The Body Shop

Related Books


In this course, developed at the Darden School of Business at the University of Virginia and taught by top-ranked faculty, we will be discussing the emergence of a new story about business. This new story locates business within a societal framework. Almost every business creates or destroys value for customers, suppliers, employees, communities and society, in addition to shareholders and other financiers. A number of new models of business can be built on this idea such as corporate responsibility, philanthropy, shared value and sustainability. Profits and stakeholder value go together, and this course explains how. The final session explores the idea of how to become a stakeholder entrepreneur and create a business that makes money and makes the world a better place.


  • New models of how to run an effective business that makes the world a better place
  • Corporate responsibility, philanthropy, and building sustainable value
  • Creating value for stakeholders through conscious capitalism and stakeholder theory
  • How to develop a business idea that makes money and makes the world a better place


  • Business in Society: The Problem
  • Business in Society: Course Overview
  • The Dominant Story of Business
  • Four Flaws in the Dominant Story
  • The Fourth Flaw
  • The Global Financial Crisis
  • New Story is Emerging
  • About the Professor
  • Business in Society: The Problem
  • Corporate Philanthropy and Corporate Social Responsibility
  • Corporate Philanthropy History
  • Corporate Philanthropy Current Issues
  • Corporate Social Responsibility
  • Corporate Philanthropy and Corporate Social Responsibility: Next Steps
  • The Environmental Crisis Argument
  • The Shades of Green Argument
  • The Challenges of Environmentalism
  • Corporate Responsibility, Philanthropy and Building Sustainable Value: The Role of Capitalism in Society
  • Creating Value for Stakeholders
  • The Emergence of a Stakeholder Approach to Business
  • It's Purpose, Not Profits
  • The Interconnection and No Trade-off Principles
  • The Friction Principle
  • Examples of Creating Value for Stakeholders
  • Conscious Capitalism
  • Employee Engagement
  • Creating Value for Stakeholders
  • Becoming a Stakeholder Entrepreneur
  • Social Entrepreneurship to Stakeholder Entrepreneurship
  • Husk Power
  • Maggie's Ethical Auto Repair
  • Red Goat Records and Passion
  • Can One Person Make a Difference?
  • Summary and Next Steps
  • Becoming a Stakeholder Entrepreneur

Summary of User Reviews

Read the reviews for UVA Darden Business Society course on Coursera. The course received positive feedback from users. Many users appreciated the course for its practicality and relevance to the business world.

Key Aspect Users Liked About This Course

Many users thought the course was practical and relevant to the business world.

Pros from User Reviews

  • Real-life case studies helped users understand business concepts better
  • The course is well-structured with clear explanations and examples
  • The instructors are knowledgeable and engaging
  • The course materials are comprehensive and easy to follow

Cons from User Reviews

  • Some users found the course content too basic and not challenging enough
  • The course is time-consuming and requires a lot of effort
  • The discussions and assignments can be repetitive
  • The peer review process for assignments can be frustrating
  • Some users experienced technical issues with the platform
Available now
Approx. 5 hours to complete
R. Edward Freeman
University of Virginia


R. Edward Freeman

  • 4.7 Raiting
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