Course Summary
Learn about the music industry and how to navigate it with this Music Business Foundations course. Gain insights into music production, distribution, marketing, copyright, and more.Key Learning Points
- Understand the various aspects of the music industry, including production, distribution, and marketing
- Learn about copyright laws and how they apply to the music industry
- Discover strategies to monetize your music and build a successful career in the music industry
Related Topics for further study
Learning Outcomes
- Understand the various aspects of the music industry
- Develop strategies for monetizing your music
- Build a successful career in the music industry
Prerequisites or good to have knowledge before taking this course
- Basic knowledge of music and the music industry
- Access to a computer and internet connection
Course Difficulty Level
BeginnerCourse Format
- Online Self-paced Course
- Video Lectures
- Quizzes and Assignments
Similar Courses
- Music Industry Essentials
- The Business of Music Production
- Music Production Capstone
Related Education Paths
Notable People in This Field
- Musician, Author, Music Business Coach
- Music Producer, Author, Educator
Related Books
Description
This course has been developed to provide students with the latest instruction on the best way for creators, consumers, and facilitators to navigate the resurgence of one of the world’s most exciting industries: the music business. Three things are clear about today’s music industry: The consumption of music is expanding at the greatest rate in history and from the most portals ever imagined, the cost of producing music is decreasing, and the number of artists creating and seeking to expose their work and develop careers through the Internet has increased dramatically. Whether you’re a music creator, consumer, or facilitator of this process, you’ll want to understand the history, underpinnings, and basics of the music business. Course author John Kellogg—administrator, educator, entertainment lawyer, performer, and radio and television personality—offers students the opportunity to learn the fundamental principles of the developing new music business, for now and into the future.
Knowledge
- Analyze recording contract provisions
- Assess the various rights that make up the copyright bundle of rights
- Discuss the roles of the personal manager, business manager, road manager, agents, road crew, and attorneys
- Examine the importance of having written agreements that outline the duties and obligations of various parties
Outline
- The Music Industry
- Music Industry Guiding Principles
- 1900-1950
- 1950 - 2000
- Napster and Beyond
- Today's Music Industry Structure
- Week 1 Recap
- Welcome to Music Business Foundations
- Meet Your Teaching Assistants
- Connect with Your Classmates
- Learner Support
- Earn A Course Certificate
- Join the Discussion!
- Week 1 Learning Targets
- Rigor Mortis (1977)
- New Millennium Innovators: iTunes and Spotify
- Join Your Study Group
- The Future of the Music Industry
- What Are Your Goals?
- Week 1 Quiz
- Recording Agreements
- Recording Agreements Demystified
- The Importance of Recording Agreements
- Contract Provisions
- Royalties
- Third Party Licensing
- Breakage Deductions
- Free Goods
- Reserves
- Streaming Services
- Advances and Recording Budgets
- 360 Deals or "All-In" Deals
- Neil Jacobson on 360 Degree Deals
- Richard Blackstone on 360 Degree Deals
- Week 2 Recap
- Exclusive Recording Contract
- Royalties: Controversy
- Music and How the Money Flows
- Weighing the Options
- 360 Deals: An Industry Reaction to the Devaluation of Recorded Music
- Join Your Study Group
- Week 2 Quiz
- Copyright Basics
- Copyright Basics
- The Importance of Copyright
- History of Copyright
- Forms PA and SR
- Bundle of Rights
- Bundle of Rights That Relate to the Sound Recording
- Copyright Infringement
- Fair Use
- Week 3 Recap
- Download Forms PA and SR
- Examples of Derivative Work
- Infringement Court Cases
- Join Your Study Group
- Week 3 Quiz
- Managers, Agents, and Attorneys
- The Music Business Team
- The Role of the Personal Manager
- Traits of the Successful Personal Manager
- Personal Manager Commissions
- Contract Term
- Fiduciary Responsibilities
- The IT Factor
- The Importance of a Fan-Engaging Show
- Business and Road Managers
- Booking Agents
- Regulations of Managers and Agents
- Entertainment Attorneys
- Week 4 Recap
- Join Your Study Group
- Thank You and Good Luck
- Week 4 Quiz
Summary of User Reviews
The Music Business Foundations course on Coursera has received positive reviews overall. Many users have found the course to be informative and easy to follow. One key aspect that users have praised is the practical advice given on how to navigate the music industry.Pros from User Reviews
- Informative course content
- Easy to follow lessons
- Practical advice on navigating the music industry
- Great instructor engagement
- Good value for money
Cons from User Reviews
- Some content may be too basic for experienced music industry professionals
- Limited interaction with other students
- No real-time feedback on assignments
- Not enough focus on digital music marketing
- Some technical issues with the platform
John P. Kellogg, Esq.Top Instructor
4.9 Raiting
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