Brief Introduction
Examine the basic building blocks of marketing as a part of the overall business strategy.
Description
This foundational marketing course will give you an introductory understanding of marketing functions within an organization. Whether you are interested in marketing as a career or business topics in general this course will prepare you to think and understand marketing as part of the overall business strategy. Throughout this course, you will examine each component of a marketing plan to better understand this critical business topic.
Recognizing the basic marketing building blocks will establish the foundation for your marketing skills within your future entrepreneurial activities and career positions.
Knowledge
- By the end of this course, you will
- ● Summarize the strategic overview of marketing
- ● Identify analytical tools used to assess marketing strategies
- ● Recognize the introductory pieces of marketing
- ● Identify the 4 Ps of Marketing
- ● Discuss consumer behavior and positioning strategies
- ● Analyze the marketing plan
- Identify marketing strategies
Write A Book - Share Your Story
- 4.5
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Write, Self Publish and Market your Non-Fiction Book, Launch on Amazon and Learn How to Become a Best Seller on Kindle...
Marketing Strategy: Best Digital Marketing & SEO Techniques
- 3.4
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Digital Marketing Strategies: Marketing Psychology & Price Psychology, Marketing Funnel, Branding & Growth Hacking Digital Marketing Strategies: Marketing Psychology & Price Psychology, Marketing Funnel, Branding & Growth Hacking...
Sales & Marketing Alignment
- 4.6
-
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Welcome to Course 4 – Sales & Marketing Alignment. We also mentioned that strategy and sales integration can be supported by marketing functions....
New Technologies for Business Leaders
- 4.4
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g. marketing, supply change management, finance). This is not a course for people looking for guidance on how to become a deep technical expert or implement these technologies....
