Connect Salesforce Campaigns to Marketing Cloud Journey's
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Brief Introduction
Learn how to Connect Salesforce Campaigns to Marketing Cloud JourneysDescription
In this course, you will learn 4 things:
- How to Score Leads in Salesforce
- How to Put those leads into a Salesforce Campaign
- How to Map that Salesforce Campaign to a Marketing Cloud Journey
- How to Configure a Marketing Cloud Journey Entry Source
Learning these skills will allow you to visually qualify the best leads with a star rating system in Salesforce.
With this star rating system, you can inject the most qualified leads into a Salesforce Campaign that YOU create.
And then you can have all emails and marketing materials FULLY AUTOMATED in order to send Personalized and Company-Branded information to customers at the exact time it needs to reach their inboxes.
Requirements
- Requirements
- Have Marketing Cloud Login Credentials
- Have a Salesforce Developer Edition Org
- Know the BASIC Salesforce concept of Objects and fields
Connect Salesforce Campaigns to Marketing Cloud Journey's
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Learn how to Connect Salesforce Campaigns to Marketing Cloud Journeys In this course, you will learn 4 things: - How to Score Leads in Salesforce...
Lead Management in Salesforce
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This second course will give you a foundational understanding of how to help sales and marketing teams optimize the lead management process....
