Business English: Final Project

  • 4.7
Approx. 33 hours to complete

Description

A common necessity among business professionals who are new to an international work environment is the ability to create a plan of action to launch a new product. In this task, one has to communicate with many different departments within a company including finance and marketing. In this capstone project, you will create a plan of action to launch a new product. This plan will include:

Outline

  • Week 1 CEO, CFO, and CMO
  • Welcome Wishes
  • Top Tier Success - Advice for Learners
  • Example Submission and Feedback (D1)
  • Example Submission and Feedback (D2)
  • Example Submission and Feedback (D3)
  • Example Submission and Feedback (D4)
  • Building Toward the Capstone Portfolio and Presentation
  • Descriptions of Deliverables 1-4 (D1-4)
  • Skills Review ~ Cheat Sheet for Week 1
  • CEO, CFO, CMO Support
  • Feedback Advice for Peer Reviews
  • C-Suite Collaboration
  • Quiz on Week 1 Expectations
  • Week 2 CEO / CFO / CMO Deliverables
  • Top Tier Success~Advice for Learners
  • CEO: Example Submission and Feedback (D5 & D6)
  • CFO: Example Submission and Feedback (D5 & D6)
  • CMO: Example Submission and Feedback (D5 & D6)
  • CEO, CFO, and CMO Action Items ~ IPW Update
  • Skills Review ~ Week 2 Cheat Sheet
  • CEO Support: Agenda and Email Writing
  • CFO Support: SWOT Analysis Article and Slide Presentation (D5 &D6)
  • CMO Support: Advice for Marketing/Sales Calendar of Events (D5 & D6)
  • CEO: Quiz on Week 2 Expectations
  • CFO: Quiz on Week 2 Expectations
  • CMO: Quiz on Week 2 Expectations
  • Week 3 CEO / CFO / CMO Deliverables
  • Top Tier Success Advice for Learners
  • Example Submission and Feedback (D7)
  • Example Submission and Feedback (D8)
  • Example Submission and Feedback (D7)
  • Example Submission and Feedback (D8)
  • Example Submission and Feedback (D7)
  • Example Submission and Feedback (D8)
  • CEO, CFO, and CMO Action Items ~ IPW Update
  • Skills Review ~ Week 3 Cheat Sheet
  • CEO Support: Help with "Why" Statement (D7)
  • CEO Support: Help with your Mission Statement (D8)
  • CFO Support: Help with "Why" Statement (D7)
  • CFO Support: Help with Success Factors (D8, D9)
  • CMO Support: Help with "Why" Statement (D7)
  • CMO Support: Help with Market Analysis (D8)
  • CEO: Quiz on Week 3 Expectations
  • CFO: Quiz on Week 3 Expectations
  • CMO: Quiz on Week 3 Expectations
  • Week 4 CEO / CFO / CMO Deliverables
  • Top Tier Success ~ Advice for Learners
  • CEO Example Submission and Feedback (D9 & D10)
  • CFO Example Submission and Feedback (D9 &10)
  • CMO: Example Submission and Feedback (D9 &10)
  • CEO, CFO, and CMO Action Items ~ IPW Update
  • Skills Review ~ Week 4 Cheat Sheet
  • CEO Support: Help with your Elevator Pitch (D9 & D10)
  • CFO Support: Help with a Financial Report using a Chart or Graph (D9 & D10)
  • CMO Support: Help with Mock Up of Marketing/Sales Piece (D9 & D10)
  • CEO: Quiz on Week 4 Expectations
  • CFO: Quiz on Week 4 Expectations
  • CMO: Quiz on Week 4 Expectations
  • Final Capstone Portfolio and Business Presentation
  • How to Begin? Watch Wanda Walk Through Her Process
  • Example Submission and Feedback (Final Pitch)
  • Congratulations! You Did It!
  • Final Portfolio Support: Help with your Final Slide Deck
  • Final Presentation Support: Help with your 3-Minute Pitch Slide Presentation

Summary of User Reviews

English for Business Project on Coursera has received positive reviews from users. The course is highly recommended for those who want to improve their business English skills. Many users praised the course instructors for their clear and engaging teaching style.

Key Aspect Users Liked About This Course

The course instructors are highly praised for their clear and engaging teaching style.

Pros from User Reviews

  • The course covers a wide range of business English topics and provides practical examples.
  • The course is well-structured and easy to follow.
  • The course assignments are useful for practicing and applying the concepts learned.
  • The course instructors are knowledgeable and responsive to student questions.
  • The course provides valuable resources and materials for further learning.

Cons from User Reviews

  • Some users found the course content to be too basic and not challenging enough.
  • A few users experienced technical issues with the course platform.
  • Some users felt that the course could have benefited from more interactive elements.
  • A few users found the course pacing to be too slow.
  • Some users felt that the course lacked real-world case studies or examples.
English
Available now
Approx. 33 hours to complete
Andrea Mürau Haraway Top Instructor, Wanda Huber, Jenny Young
Arizona State University
Coursera

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