Course Summary
Learn the ins and outs of being a sports agent, including contract negotiation, athlete management, and marketing. This course will provide you with the essential skills needed to succeed in a competitive industry.Key Learning Points
- Understand the role of a sports agent and the legal and ethical issues surrounding athlete representation
- Learn how to negotiate contracts and manage athlete finances
- Develop marketing and networking skills to build your client base
Related Topics for further study
Learning Outcomes
- Understand the legal and ethical issues surrounding athlete representation
- Learn how to negotiate contracts and manage athlete finances
- Develop marketing and networking skills to build your client base
Prerequisites or good to have knowledge before taking this course
- Basic understanding of sports industry
- Strong communication and negotiation skills
Course Difficulty Level
IntermediateCourse Format
- Online self-paced
- Video lectures
- Quizzes and assignments
Similar Courses
- Sports Management
- Sports Marketing
Related Education Paths
Notable People in This Field
- Drew Rosenhaus
- Mino Raiola
Related Books
Description
An immersive experience in the world of sports that will take students through the four stages of a professional athlete's career. Utilizing lectures, guest speakers, reading assignments and hypothetical walkthroughs, students will learn how the best sports agents manage clients at each of these four stages.
Outline
- Module 1: Introduction to Agents and the Collective Bargaining Agreements of the MLB, NFL and NBA
- Introducing the Course
- Lesson Introduction
- The Representation Agreement ("Rep K")
- NFL Commissioner
- Fred Nance - NFL Commissioner's Authority
- Andy Simms - Representing NFL Players
- Jay Reisinger - Baseball Arbitrations
- Play Act - Reaching Free Agency in the NFL, NBA and MLB
- Guest Speaker Bios
- Reading Assignments
- Module 1 Quiz
- Module 2: Recruiting and Managing Clients
- Lesson Introduction - Recruiting Clients
- Miles Welo - Breaking Into the Industry and Growing an Agency
- Dale Sheptak - Managing Clients and the Effect of Professional Sports on Youth Sports
- Darren Heitner - Fiduciary Duties of Agents Pt. I
- Darren Heitner - Fiduciary Duties of Agents Pt. II
- Guest Speaker Bios
- Reading Assignments
- Module 2 Quiz
- Module 3: Early Stages of Professionalism and Selecting an Agency
- Lesson Introduction
- Age Eligibility
- John Palguta - Financial Planning for Athletes in the Early Stages
- Clint Frazier - The Life of a Minor League Baseball Player Pt. I
- Clint Frazier - The Life of a Minor League Baseball Player Pt. II
- Fred Nance - LeBron James, The Early Years
- Jeff Schwartz - Representing Young NBA Stars
- Play Act - Handling Athletes in the Early Years
- Brad Seymour - Minor League Baseball Pt. I
- Brad Seymour - Minor League Baseball Pt. II
- Guest Speaker Bios
- Reading Assignments
- Module 3 Quiz
- Module 4: Representing the Peak Professional Athlete Pt. I
- Lesson Introduction
- Product Endorsement Agreements
- Publicity Rights
- Craig Nard - Legal Evolution of Publicity Rights
- Marketing an Athlete
- Ron Katz - Jim Brown v. Electronic Arts
- Play Act - Sport Marketing
- Guest Speaker Bio
- Reading Assignments
- Module 4 Quiz
- Module 5: Representing the Peak Professional Athlete Pt. II
- Lesson Introduction
- Jeff Schwartz - Representing Peak NBA Stars
- John Palguta - Financial Planning for Peak Professional Athletes
- Jay Reisinger - Rehabilitating an Athlete's Brand
- Fred Nance - LeBron's Return to Cleveland
- Play Act - Representing Peak Professional Athletes
- Guest Speaker Bios
- Reading Assignments
- Module 5 Quiz
- Module 6: Income Protection and Life After Retirement
- Lesson Introduction
- John Palguta - Financial Planning for Mature and Retired Athletes
- Jim Convertino - Insurance and Risk Management of Athletes Pt. I
- Jim Convertino - Insurance and Risk Management of Athletes Pt. II
- Career-Ending Injuries
- Concussions in Sports
- Chris Nowinski - Concussions in Football Pt. I
- Chris Nowinski - Concussions in Football Pt. II
- Play Act - Representing Mature Athletes
- Guest Speaker Bios
- Reading Assignments
- Module 6 Quiz
- Module 7: Life Cycle of Individual Sports, the Longest Career Trajectory Pt. I
- Lesson Introduction
- Dave Lightner - Representing Golfers Pt. I
- Dave Lightner - Representing Golfers Pt. II
- Michael Whan - The LPGA Pt. I
- Michael Whan - The LPGA Pt. II
- Guest Speaker Bios
- Reading Assignments
- Module 7 Quiz
- Module 8: Life Cycle of Individual Sports, the Longest Career Trajectory Pt. II
- Lesson Introduction
- Gavin Forbes - Representing Tennis Players Pt. I
- Gavin Forbes - Representing Tennis Players Pt. II
- Michael Whan - The LPGA Media Rights Agreement
- Play Act - Representing Individual Sport Athletes
- Guest Speaker Bios
- Reading Assignments
- Module 8 Quiz
- Module 9: Representing the Professional Footballer Pt. I
- Lesson Introduction
- Danny Karbassiyoon - The Life of a Footballer
- Danny Karbassiyoon - The Life of a Scout
- Play Act - Representing Professional Footballers
- Guest Speaker Bio
- Reading Assignments
- Module 9 Quiz
- Module 10: Representing the Professional Footballer Pt. II
- Carol Couse - Client Recruitment and Management
- Carol Couse - Process of a Transfer and Contract Negotiations
- Play Act - Agents in Soccer
- Guest Speaker Bio
- Reading Assignments
- Module 10 Quiz
- Module 11: Representing the Professional Footballer Pt. III
- Lesson Introduction
- Jeff Mostyn - Operating a Football Club Pt. I
- Jeff Mostyn - Operating a Football Club Pt. II
- Ron Katz - Safer Soccer
- Guest Speaker Bios
- Reading Assignments
- Module 11 Quiz
Summary of User Reviews
This sports agent course received positive feedback from users. Many found it informative and engaging, providing valuable insights into the world of sports management and representation.Key Aspect Users Liked About This Course
The course was praised for its real-world examples and case studies, which helped users to better understand the concepts and strategies discussed.Pros from User Reviews
- In-depth coverage of sports agent industry
- Expert instructors with first-hand experience
- Interactive and engaging content
- Practical insights and tips for success
- Flexible and self-paced learning format
Cons from User Reviews
- Some users felt the course lacked depth in certain areas
- The cost of the course may be a barrier for some
- Limited opportunities for networking or hands-on experience
- Not tailored to specific sports or regions
- Some users found the course too basic or introductory
Peter A. Carfagna
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