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Action-Driven Business Plan: From the ‘Classroom’ to the World

Approx. 10 hours to complete

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Course Summary

This course is the capstone of the Startup Entrepreneurship Specialization. The course teaches students how to apply the concepts and tools from the specialization to real-world business challenges. Students will work on a project to launch a new company or product, and will receive feedback from industry experts and peers.

Key Learning Points

Learn how to apply concepts and tools from the Startup Entrepreneurship Specialization to real-world business challenges.
Work on a project to launch a new company or product.
Receive feedback from industry experts and peers.

Learning Outcomes

Launch a new company or product
Apply concepts and tools from the Startup Entrepreneurship Specialization
Receive feedback from industry experts and peers

Prerequisites or good to have knowledge before taking this course

Completion of the Startup Entrepreneurship Specialization
Access to the internet and a computer

Course Difficulty Level

Advanced

Course Format

Online
Self-paced
Project-based

Similar Courses

New Venture Finance: Startup Funding for Entrepreneurs
Entrepreneurship: Launching an Innovative Business
Entrepreneurship 101: Who is your customer?

Related Education Paths

Notable People in This Field

Eric Ries
Steve Blank
Seth Godin

Related Books

Description

"Action-Driven Business Plan: From the ‘Classroom’ to the World" is a capstone project, that requires you, our learner, to pull together all you will have learned in the three courses that comprise the "Startup Entrepreneurship" Specialization. This course is in fact the culmination of the process designed to provide you with the opportunity to demonstrate what you have learned on a real-world project of your choice.

During the following six weeks you will gradually create, improve and refine your business plan, moving from one milestone to another. Each week will begin with a short note from Prof. Maital, explaining what the current phase is about and providing you with points to consider while working on the assignments. We encourage you to practice what you have learned using the self-assessment practice quizzes and brainstorm with your peers in the weekly forums. During the first week you will create a non-business plan as an initial step towards creating your business plan. In weeks two, three and five, you will be required to submit three assignments for peer evaluation, which will help you to prepare your final business plan. At the end of the course you will prepare and submit your completed business plan and an effective two-minute video describing your idea. Your business plan will include the following sections: The Need, the Product, Unique Features, The Market and Future Developments, a Gantt chart and a project budget.

Outline

Welcome & Make a Plan
Welcome from Prof. Maital - part 1
Welcome from Prof. Maital - part 2
Make a Plan - a Message from Prof. Maital
Capstone Project Overview
Scaffolding Materials
Sample Non-Business Plans
Sample Business Plan
Reflections on your Non-Business Plan (optional self-reflection task)

Zoom Out
Zoom Out - a Message from Prof. Maital
Scaffolding Materials
Reflections on networking (optional self-reflection task)

Zoom In
Zoom In - a Message from Prof. Maital
Scaffolding Materials
Zoom In (optional self-reflection task)

Shape the Business Design - part 1
Business Design - part 1 - a Message from Prof. Maital
Scaffolding Materials
Business Design Part 1 (optional self-reflection task)

Shape the Business Design - part 2
Business Design - part 2 - a Message from Prof. Maital
Scaffolding Materials
Business Design - part 2 (optional self-reflection task)

Write a Business Plan
Finalize Your Business Plan - a Message from Prof. Maital
Summary from Prof. Maital - part 1
Summary from Prof. Maital - part 2
Scaffolding Materials
Business Plan (optional self-reflection task)

Summary of User Reviews

The Startup Entrepreneurship Capstone course on Coursera has received positive reviews from participants. Many users found the course to be informative and useful in developing their entrepreneurial skills. The course has received an overall high rating from users.

Pros from User Reviews

The course offers a comprehensive overview of the entrepreneurship process.
The course is well-structured and easy to follow.
The instructors are knowledgeable and engaging.
The course provides valuable networking opportunities.
The course offers practical exercises and assignments that help participants develop their business ideas.

Cons from User Reviews

Some users found the course material to be too basic.
Some users experienced technical difficulties with the online platform.
Some users found the course to be too time-consuming.
Some users felt that the course did not provide enough guidance on how to secure funding.
Some users felt that the course did not provide enough guidance on how to scale a business.

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