Search result for Courses taught by Chris J. Vargo
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Introduction to the Digital Advertising Landscape
by Chris J. Vargo , Harsha Gangadharbatla- 4.5
Approx. 14 hours to complete
The digital advertising landscape is complex. There are many different types of ads, including: display, video, audio, sponsored, native, social media and search. Consumer data and the ad tech that action on that data are both ubiquitous and complicated. As a result the sheer number of options available to digital marketers is hard to comprehend and manage....
Search Advertising
by Chris J. Vargo , Harsha Gangadharbatla- 4.4
Approx. 10 hours to complete
Consumers search for virtually everything. This includes the things that small businesses do, from restaurants to bespoke products. When consumers search they get organic results along with paid results. Paid search ads are systematically designed to be relevant. As a result, they’re often useful at getting consumers where they want to go....
Social Media Advertising
by Chris J. Vargo- 4.6
Approx. 11 hours to complete
Social media platforms are driven by digital advertising. As a result, social media advertising is affordable and can be purchased at almost any budget. Targeting options in social media advertising are also sophisticated. It is possible to tailor ads around a user’s behaviors (e. g. , likes, posts and clicks). Case Study...
Native Advertising
by Chris J. Vargo , Harsha Gangadharbatla- 4.5
Approx. 7 hours to complete
Native advertising is a niche form of advertising that leverages the design and format of news and entertainment content. Native advertising is less about selling products and more about producing useful content for consumers who are in the ‘consideration’ phase of the advertising purchase funnel. Often in the form of news-like stories, native advertising has been shown to persuade consumers....
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Coursera | Online Courses & Credentials From Top Educators. Join for Free
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Learn online and earn valuable credentials from top universities like Yale, Michigan, Stanford, and leading companies like Google and IBM. Join Coursera for free and transform your career with degrees, certificates, Specializations, & MOOCs in data science, computer science, business, and dozens of other topics....
Course Definition & Meaning - Merriam-Webster
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course: [noun] the act or action of moving in a path from point to point....
Free Online Courses | Stanford Online
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Free Online Courses. Our free online courses provide you with an affordable and flexible way to learn new skills and study new and emerging topics. Learn from Stanford instructors and industry experts at no cost to you....
Online Courses - Learn Anything, On Your Schedule | Udemy
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Udemy is an online learning and teaching marketplace with over 185,000 courses and 49 million students. Learn programming, marketing, data science and more....
Courses » Academics | Boston University
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Courses. The listing of a course description here does not guarantee a course’s being offered in a particular semester. Please refer to the published schedule of classes on the Student Link for confirmation a class is actually being taught and for specific course meeting dates and times....
Courses | Learn WordPress
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These courses will help you find your feet in the project and help you get involved in the mission to democratize publishing. Polyglots Contributor Training. Translation is a great way to contribute to WordPress if you understand English and another language....