Search result for Courses taught by Candy Lee
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Sports Marketing
by Candy Lee- 4.7
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Approx. 14 hours to complete
Today, there is demand for people skilled in Sports Marketing. Organizations want your expertise to strength and grow customer bases and teams want to enlarge their fan base, attract new sponsors to their sport, build strong programs with existing sponsors, and run their fan conventions and other events. In this Sports Marketing MOOC, you will learn:...
Content Strategy for Professionals: Managing Content
by Candy Lee , John Lavine , Randy Hlavac- 4.6
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Approx. 6 hours to complete
In the second course of the Content Strategy Specialization - "Managing Content" - you will dive deeper into Content Strategy by learning some great options for managing your important content once it's been created. You will look at media platforms and how best to tell an organization’s “content story” across those platforms using a human-centered design....
Content Strategy for Professionals: Ensuring Your Content's Impact
by Candy Lee , John Lavine , Randy Hlavac- 4.6
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Approx. 5 hours to complete
In the fourth course of the Content Strategy Specialization - Ensuring Your Content's Impact - you will look at visual communication and the ways you can be more effective with your font choices, photography, and video. The last module is pivotal for Content Strategists. Guest lecturers in this course include: -- Zach Wise, Associate Professor, Medill Northwestern...
Content Strategy for Professionals: Expanding Your Content’s Reach
by John Lavine , Candy Lee , Randy Hlavac- 4.5
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Approx. 5 hours to complete
In this, the third Content Strategy course, participants will learn actionable ways to grow internal and external audiences. They will deepen their understanding about those target individuals and will use a host of known and emerging tools and social networks to meaningfully reach them. As its name makes clear, this course will expand your content's impact and reach....
Organizational Leadership Capstone
by Greg Holderfield , Ed Colgate , Pam Daniels , Sanjay Khosla , Florian Zettelmeyer , Greg Carpenter , Hud Englehart , Ernest Duplessis , Daniel J. O’Keefe , Leigh Thompson , Elizabeth Gerber , Tom Collinger , Barbara O'Keefe , Candy Lee- 4.7
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Approx. 4 hours to complete
The capstone project consists of a case study that must be addressed to complete the specialization. In the case study, you will be asked to assume the role of the incoming chief executive officer of a fictitious privately held medical device company. Specifically, you will submit artifacts responding to a series of challenges related to the case....
Content Strategy for Professionals: Capstone Project
by John Lavine , Candy Lee , Randy Hlavac- 4.7
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Approx. 2 hours to complete
The Capstone Project will let you demonstrate all that you have learned throughout the Content Strategy Specialization. It is an exciting learning experience that takes you through developing an effective Content Strategy package to meaningfully understand its scope and impact. Capstone Overview and Directions The Content Strategy Capstone Project Overview & Directions...
Content Strategy for Professionals: Engaging Audiences
by John Lavine , Candy Lee , Randy Hlavac- 4.6
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Approx. 6 hours to complete
In this course, professionals at all levels of an organization will learn the best ways to engage an audience they want and need by smartly implementing their important, strategic stories and information and by using proven tools and techniques to enhance an audience’s experiences and interest. Content Strategy is a conversation that provides thought-leadership....
Leadership Communication for Maximum Impact: Storytelling
by Tom Collinger , Ernest Duplessis , Hud Englehart , Candy Lee- 4.5
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Approx. 4 hours to complete
Storytelling is an essential part of leadership. Effective leaders communicate to inspire talent to excel; to partner with investors and communities; to engage with customers and clients and to grow their impact in the world as part of a global community. Cultivating an authentic, trustworthy and compelling narrative is vital to a leader’s success....
Top Online Courses and Specializations | Coursera
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Find Courses and Specializations from top universities like Yale, Michigan, Stanford, and leading companies like Google and IBM. Join Coursera for free and transform your career with degrees, certificates, Specializations, & MOOCs in data science, computer science, business, and dozens of other topics....
Coursera | Online Courses & Credentials From Top Educators. Join for Free
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Learn online and earn valuable credentials from top universities like Yale, Michigan, Stanford, and leading companies like Google and IBM. Join Coursera for free and transform your career with degrees, certificates, Specializations, & MOOCs in data science, computer science, business, and dozens of other topics....
Course Definition & Meaning - Merriam-Webster
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course: [noun] the act or action of moving in a path from point to point....
