Search result for Content Marketing Online Courses & Certifications
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Advanced Content and Social Tactics to Optimize SEO
by Eric Enge- 4.5
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Approx. 18 hours to complete
Discover the content marketing and social media ecosystems and how these interconnected channels drive search results to a website. Leverage content marketing and social media as part of your SEO strategy, and how to use influence marketing to establish a website’s authority. Basic Concepts of Content Marketing The Content Marketing Ecosystem & SEO...
The Strategy of Content Marketing
by Sonia Simone- 4.5
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Approx. 19 hours to complete
This course is a partnership between the leading content marketing authority, Copyblogger, and UC Davis Continuing and Professional Education. Content Marketing Research (The Crucial First Step) The Content Marketing Ecosystem The Business Case for Agile Content Marketing A Content Marketing Strategy That Works Content Marketing (How to Build an Audience that Builds Your Business)...
Digital Marketing
by Anke Audenaert , Daniel Kob , Julia Aspinal- 0.0
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3 Months
Learn to create marketing content, use social media to amplify your message, make content discoverable in search, run Ads campaigns and advertise on Facebook. Learn to create marketing content, use social media to amplify your message, make content discoverable in search, run Ads campaigns and advertise on Facebook....
Digital Strategy and Business Opportunity
by Digital Marketing Institute , Cathal Melinn- 4.3
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Approx. 11 hours to complete
• Use the principles of content marketing to create effective content that engages an audience Purpose of Content Marketing Importance of Content Marketing Strategy Jamie White on Content Marketing to a Young Audience How to use the principles of content marketing with a creative strategy to find, reach, and engage target audiences...
Requerimientos, planeación, ejecución y medición de estrategias para redes sociales
by José Antonio Cano Chambonnet , María de los Angeles Ramos Solano- 4.5
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Approx. 19 hours to complete
Requerimientos para hacer social media marketing Why is marketplace analysis important for digital marketing and what does it involve? Set the right goals for digital marketing using the 5Ss The explosive growth of influencer marketing Modelo SOSTAC: Content Marketing Produce Content Marketing that customers care about Breaking Content Marketing constraints – A small business case study...
Content Strategy for Professionals: Engaging Audiences
by John Lavine , Candy Lee , Randy Hlavac- 4.6
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Approx. 6 hours to complete
Content Strategy is a conversation that provides thought-leadership. The strategic content they produce enhances the user’s lives and deepens their understanding and engagement with the organization. and Annie Laurie Sills Professor of Integrated Marketing Communications, Medill, Northwestern Kellstadt Professor of Marketing & Director of the Center for Cultural Marketing, Kellogg, Northwestern...
International Entertainment and Sports Marketing
by Dae Ryun Chang- 4.7
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Approx. 11 hours to complete
This course will provide learners with a fundamental understanding of the characteristics and marketing strategies related to two key global industries, sports and entertainment. Sports Marketing 2 What is Sports Marketing Part 1 3 What is Sports Marketing Part 2 4 Fan Marketing 6 Storytelling in Sports Marketing Entertainment Marketing 2 Show Business Marketing...
Influencer Marketing Strategy
by Greg Jarboe- 4.5
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Approx. 23 hours to complete
Influencer marketing is the practice of engaging internal and industry experts with active networks to help achieve measurable business goals. Video welcome to this Influencer Marketing Strategy course. Content Marketing Strategy Evaluate a range of key performance indicators (KPIs) for measuring influencer marketing Influencer marketing strategist; Team included a social media content creator; PiperSport unveiled on Jan....
Marketing Analytics Capstone Project
by David Schweidel- 3.8
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Approx. 11 hours to complete
This capstone project will give you an opportunity to apply what we have covered in the Foundations of Marketing Analytics specialization. By the end of this capstone project, you will have conducted exploratory data analysis, examined pairwise relationships among different variables, and developed and tested a predictive model to solve a marketing analytics problem....
Engagement & Nurture Marketing Strategies
by Randy Hlavac- 4.8
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Approx. 9 hours to complete
In this third course in the Social Marketing Specialization - "The Engagement & Nurture Marketing Strategies" - you will learn two of the most effective social strategies used by organizations today. Engagement Marketing Social Strategy How Startups and Small Businesses Can Use the Engagement Marketing Social Strategy Your Content Marketing Strategy...
