Wharton Entrepreneurship Capstone

  • 4.8
Approx. 11 hours to complete

Course Summary

The Wharton Entrepreneurship Capstone is a project-based course that provides students with the opportunity to work on a real-world entrepreneurial project. Students will learn how to develop and launch a new product or service, create a business plan, and pitch their idea to potential investors.

Key Learning Points

  • Hands-on experience in developing and launching a new product or service
  • Opportunity to work on a real-world entrepreneurial project
  • Learn how to create a business plan and pitch your idea to potential investors

Related Topics for further study


Learning Outcomes

  • Develop and launch a new product or service
  • Create a business plan
  • Pitch your idea to potential investors

Prerequisites or good to have knowledge before taking this course

  • Foundations of Entrepreneurship
  • Entrepreneurship 1: Developing the Opportunity

Course Difficulty Level

Intermediate

Course Format

  • Project-Based
  • Self-Paced

Similar Courses

  • Entrepreneurship: Launching an Innovative Business
  • Entrepreneurship: Idea to Launch

Related Education Paths


Notable People in This Field

  • CEO of SpaceX and Tesla
  • Entrepreneur and Investor

Related Books

Description

In this Capstone project, you will be assembling a pitch deck for a new venture, including the key deliverables (e.g., customer needs, concept description, financials, and so forth). You will review your peers' projects according to a rubric develop by Wharton Entrepreneurship and practice applying the same criteria VC’s use in evaluating potential investments.

Outline

  • Start Here
  • Importance of the Idea (VIDE Model) (Entrepreneurship 1)
  • Competitive Analysis (Entrepreneurship 1)
  • Testing Your Ideas - Surveys (Entrepreneurship 1)
  • Planning - Assumptions (Entrepreneurship 1)
  • Entrepreneurial Strategy (Entrepreneurship 2)
  • Project Prompt and Scope
  • Pitch Deck Examples
  • Turning Ideas into Businesses
  • Lecture Slide PDFs
  • Project Scope Quiz
  • Building Your Pitch Deck
  • The Elevator Pitch (Entrepreneurship 1)
  • Executive Summary and Pitch Deck (Entrepreneurship 4)
  • Branding and Naming (Entrepreneurship 2)
  • The Importance of the Founding Team (Entrepreneurship 2)
  • How to Price the Product or Service (Entrepreneurship 3)
  • Pitch Deck Guidelines from a VC
  • Professor Mollick's Video on Pitch Decks
  • Choosing the Right Name
  • About Your Intellectual Property
  • Lecture Slide PDFs
  • Preliminary Pitch Deck
  • Pro Forma Financial Statements (Entrepreneurship 4)
  • The Importance of Feedback
  • Lecture Slide PDFs
  • Revision Week
  • LinkedIn Pitch and Revisions
  • Does Your Pitch Deck Tell a Story?
  • Final Project Submission

Summary of User Reviews

The Wharton Entrepreneurship Capstone course on Coursera received positive reviews from users. Many users found the course to be informative, practical, and engaging. The course helps learners develop a business plan and pitch it to potential investors.

Key Aspect Users Liked About This Course

practical and engaging course

Pros from User Reviews

  • Informative and practical course content
  • Real-world examples and case studies
  • Interactive exercises and quizzes
  • Great support from instructors and peers

Cons from User Reviews

  • Some learners found the course material to be too basic
  • The course may not be suitable for experienced entrepreneurs
  • The feedback on assignments can be slow
  • Some users had technical issues with the platform
English
Available now
Approx. 11 hours to complete
Kartik Hosanagar, Lori Rosenkopf, David Hsu, Ethan Mollick, Karl T. Ulrich
University of Pennsylvania
Coursera

Instructor

Kartik Hosanagar

  • 4.8 Raiting
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