High-Impact Business Writing

  • 4.5
Approx. 6 hours to complete

Course Summary

This Business Writing course focuses on teaching students how to communicate more effectively in the workplace through writing. It covers a wide range of topics from grammar and punctuation to email etiquette and persuasive writing techniques.

Key Learning Points

  • Learn to write clear and concise business documents
  • Develop persuasive writing skills to influence others
  • Improve email etiquette and communication within the workplace

Related Topics for further study


Learning Outcomes

  • Write clear and concise business documents
  • Develop persuasive writing skills to influence others
  • Effectively communicate in the workplace through writing

Prerequisites or good to have knowledge before taking this course

  • Basic understanding of grammar and punctuation
  • Access to a computer and internet connection

Course Difficulty Level

Beginner

Course Format

  • Online self-paced course
  • Video lectures
  • Interactive quizzes and assignments

Similar Courses

  • Effective Business Communication
  • Business Writing Skills
  • Professional Writing

Related Education Paths


Notable People in This Field

  • Chief Content Officer at MarketingProfs
  • Digital Marketing Consultant

Related Books

Description

Effective writing is a powerful tool in the business environment. Learn how to articulate your thoughts in a clear and concise manner that will allow your ideas to be better understood by your readers. Improve your business writing skill by learning to select and use appropriate formats for your audience, use the correct medium and adjust your writing style accordingly, as well as identify your objective and communicate it clearly. You'll also learn to spot, correct and avoid the most common writing pitfalls, and gain valuable experience analyzing, writing and revising a wide spectrum of business documents. From a simple interoffice memo to a twenty-page business proposal, learn how to put good business writing to work for you.

Knowledge

  • Write effective presentations, emails, memos
  • Edit and proofread business documents
  • Create business reports and press releases
  • Spot, correct and avoid the most common writing pitfalls

Outline

  • Introduction to Business Writing
  • Introduction
  • Module 1 Introduction
  • 1.1 Audience
  • 1.2 Message
  • 1.3 Word Choice
  • 1.4 Developing and Preparing Documents
  • About this Course
  • Please Take this Survey
  • Module 1 Lecture Slides
  • Module 1 Resources
  • Review
  • Spelling, Grammar, Sentence and Paragraphs
  • Module 2 Introduction
  • 2.1 Common Spelling Errors and Word Misuse
  • 2.2 Grammar
  • 2.3 Sentence Structure
  • 2.4 Paragraphs
  • Module 2 Lecture Slides
  • Module 2 Resources
  • Review
  • Document Types and their Considerations
  • Module 3 Introduction
  • 3.1 Agendas
  • 3.2 Letters and Memos
  • 3.3 Executive Summaries
  • 3.4 Reports
  • 3.5 Proposals
  • 3.6 Business Cases
  • Module 3 Lecture Slides
  • Module 3 Resources
  • Review
  • Finalizing Formal Document, Informal Written Communication and Social Media
  • Module 4 Introduction
  • 4.1 Revising, Editing and Proofreading
  • 4.2 E-mails
  • 4.3 Visual Appeal
  • Module 4 Lecture Slides
  • Module 4 Resources
  • Course Wrap-Up
  • End of Course Survey
  • Review

Summary of User Reviews

Learn the art of effective Business Writing with Coursera's course. Students have given high praise for this course, with many highlighting its practicality and usefulness in the workplace.

Key Aspect Users Liked About This Course

The course's practicality and usefulness in the workplace.

Pros from User Reviews

  • The course is well-structured and easy to follow.
  • The instructors are knowledgeable and engaging.
  • The course provides practical tips and techniques that can be applied immediately.
  • The course includes real-world examples and exercises that are relevant to the workplace.
  • The course is suitable for all levels, from beginners to advanced writers.

Cons from User Reviews

  • Some users have found the course content to be too basic.
  • The course may not be suitable for those looking for advanced writing skills.
  • Some users have experienced technical issues with the platform.
  • The course can be time-consuming and require a significant time commitment.
  • The course may not be suitable for those who prefer a more traditional classroom setting.
English
Available now
Approx. 6 hours to complete
Sue Robins, M.S. Ed.
University of California, Irvine
Coursera

Instructor

Sue Robins, M.S. Ed.

  • 4.5 Raiting
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