Healthcare Entrepreneurship: Taking Ideas to Market

  • 4.6
Approx. 26 hours to complete

Course Summary

Learn how to turn your healthcare ideas into successful ventures with this course. You'll learn about the healthcare industry, identifying market opportunities, creating business models, and more.

Key Learning Points

  • Understand the healthcare industry and its unique challenges
  • Identify market opportunities and develop a business model
  • Learn about funding options and creating a pitch deck

Related Topics for further study


Learning Outcomes

  • Identify and evaluate healthcare market opportunities
  • Create a business model and pitch deck for your healthcare venture
  • Understand funding options and how to pitch to investors

Prerequisites or good to have knowledge before taking this course

  • No prerequisites, suitable for beginners
  • Basic understanding of business concepts helpful

Course Difficulty Level

Beginner

Course Format

  • Online
  • Self-paced

Similar Courses

  • Healthcare Innovation and Entrepreneurship
  • Entrepreneurship in Healthcare Management

Related Education Paths


Notable People in This Field

  • Founder and Director, Scripps Research Translational Institute
  • Surgeon, Writer, and Public Health Researcher

Related Books

Description

This course delves into intellectual property (IP) with an introduction into the innovation landscape within the UK and how that compares with other settings. You'll focus on how intellectual property applies to frugal innovations, compulsory licensing, and when and how to apply for intellectual property. This course teaches you about how innovators can secure funding by exploring the types of funding available, the types of organisations involved, as well as the challenges that surround funding. A key part of this course is a focus on 'pitching' skills - what's involved in pitching well, what content should you include, how can you best deliver a pitch.

Knowledge

  • Compare and contrast the systems and processes supporting the investment and protection of healthcare innovation to navigate innovation journeys.

Outline

  • INVESTING IN INNOVATION
  • Welcome to Global Health Innovation
  • Intellectual property
  • Exploring the innovation landscape
  • About Imperial College
  • About the Global Health Innovations Team
  • How to be successful in this course?
  • Grading Policy
  • Glossary
  • Examples of intellectual property infringement
  • Intellectual property and governing bodies
  • Translational medicine: How does research get from 'bench to bedside'?
  • Test your knowledge on investing in innovation
  • INTELLECTUAL PROPERTY - PROCESSES AND PROBLEMS
  • Obtaining a patent
  • An expert's view of intellectual property: Interview with Freddy Guemeni
  • Obtaining intellectual property: Interview with Freddy Guemeni
  • Intellectual property strategy: Interview with Freddy Guemeni
  • Frugal innovation and intellectual property: Interview with Freddy Guemeni
  • Intellectual property issues in three contexts - low-income countries, treatments of last resort and in universities
  • The case of Avastin and Lucentis
  • What types of IP does Coca-cola have?
  • Test your knowledge of intellectual property
  • SECURING FUNDING FOR INNOVATION
  • Different types of funding for innovations
  • Overcoming funding barriers: Interview with Ana Luisa Neves
  • Overcoming funding barriers: Interview with Florin Gheorghe
  • Funding challenges: Interview with Prof James Barlow
  • Innovation grants and awards
  • An overview of types of funding
  • Contemporary issues in research funding
  • Test your knowledge on securing funding for innovation
  • PITCHING YOUR INNOVATION
  • Introduction to pitching
  • Exploring the 'content' aspect of pitching
  • How to deliver your pitch
  • An effective pitch
  • Drafting an innovation pitch
  • Reflecting on your pitch script
  • Test your knowledge on pitching

Summary of User Reviews

Discover how to successfully bring healthcare ideas to market with the GHI Healthcare Entrepreneurship course on Coursera. Students praise the course for its practicality and real-world relevance, with many citing the hands-on assignments as a highlight.

Key Aspect Users Liked About This Course

Hands-on assignments

Pros from User Reviews

  • Real-world relevance
  • Practical approach
  • Engaging lectures
  • Expert instructors
  • Useful feedback on assignments

Cons from User Reviews

  • Some technical issues with the platform
  • Limited interaction with instructors
  • Not suitable for advanced learners
  • Some assignments may be too challenging for beginners
  • Course content may be too basic for some
English
Available now
Approx. 26 hours to complete
Dr Matthew Harris
Imperial College London
Coursera

Instructor

Dr Matthew Harris

  • 4.6 Raiting
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